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Western US and Asian Sales Manager

Western US and Asia


Sell automated test equipment (ATE) solutions to commercial and defense technology companies throughout the western US. Establish new business models and grow new and existing partnerships in Asia. Gradually build a high-performing sales team. 


  • BS in engineering or science; MBA preferred
  • Ten years of experience with sales, business development, and account management 
  • Experience selling high-tech products and services to engineers and technology leaders
  • Experience hiring, training and managing direct and indirect sales resources
  • Excellent presentation, proposal writing, and negotiation skills
  • High energy, motivation, and enthusiasm; hard worker and rapidly responsive communicator; personable and team oriented

Helpful Skills

  • Experience selling to aerospace, defense, automotive, or electrification industries
  • Experience developing market channel and in-country sales strategies
  • Experience managing a sales partner network
  • Experience with the specification, sales and/or use of automated test equipment
  • Experience with National Instruments hardware and software
  • Experience with any of these ATE application areas:
    • Aerospace LRU testing, including hardware-in-the-loop (HIL) simulation, systems integration labs, high-channel count data acquisition, and open- and closed-loop production testing
    • Automotive ECU validation, HIL simulation, and production test
    • PCBA manufacturing functional test
    • Li-ion battery and battery management system (BMS) testing
    • Electronic product lifecycle testing, including validation, HALT/HASS, production and depot test


Grow sales order backlog in support of the company’s mission to provide automated test solutions that exemplify the world’s best professional practices produced by a world-class team. Create and execute sales plans to achieve sustained double-digit annual sales growth while transitioning the business composition from services and custom-engineered systems deployed regionally, to products and standard platforms deployed globally. Leverage and extend the company’s outstanding regional reputation and strategic account penetrations with direct selling and global partnerships. Plan and execute the company’s go-to-market strategy in Asia.

Field office in CA with 50% travel to customers, tradeshows and events throughout the western US and Asia. 

How to Apply

Send resume and cover letter to Due to ITAR restrictions, candidates must be citizens, permanent residents, or have asylee/refugee status in the United States.